Want to try an app without installing..?? Google has been exploring the possibility of letting users try Play Store apps without installing them for quite some time and launched the feature of Instant Play. It is the collaboration of AppOnboard and Google to bring playable demos directly into the Google Play store with a “try now” button. An instant app only loads the portions of the app needed to perform the current action. The portions of the app and any data they store are temporarily added to the device. The initiative should help improve the discovery of apps and reduce the friction associated with trying out a game. The demos can be as much as ten megabytes, or a large enough slice of a game to give players a real sense for what it’s like which increases the chances of a potential user actually playing a game after downloading it. Although Android Instant Apps are only supported in some of the devices but it seems a great way of enhancing user experience.